• Phone: 1.877.428.2610
  • Email: info@amifw.com

Patterns in Photography and the Gestalt Theories

Posted in Photography and tagged , | Leave a Comment
Gestalt Theories

Have you ever looked at a photograph and thought, “There is something not right” about it?  Maybe the subject looked like it was placed in the wrong spot, or there were odd items in the photo that looked like they didn’t belong.  You may have been experiencing a psychological concept called the Gestalt Theory.  This is a psychological concept that pertains to photography. Psychologists who promote the Gestalt theory emphasize that people see entire patterns or configurations.  The adage “the whole is more than the sum of its parts” is a good description of what it is about.  What are the Gestalt Theories and how do they pertain to photography? Continue reading

3 Tips to Take Videos from Serviceable to Truly Stunning

Posted in Fort Wayne, Video Production and tagged , , | Leave a Comment

If you’re just starting to make short films, then you may not have mastered the basics of videography yet. We watch a lot of videos in our daily lives—marketing, training, advertising, and entertainment videos. But we may not necessarily pay much attention to how these videos are made, only the impression that they make on us. Continue reading

Using Drones to Capture Landscapes, Architecture and Wildlife on Camera

Posted in aerial video, Drone and tagged , , | Leave a Comment

Often, when we’re watching movies, we see beautiful aerial shots of the city as well as the countryside. You may be wondering exactly how people get these aerial shots. Do you actually have to be flying in a plane or a helicopter to photograph in this way? The truth is that most of these aerial shots are done with the help of drones. Continue reading