Shutter Speed, Aperture, and ISO form the three connected points of the photography triangle. These basic controls of your image are maintained in a delicate balance each time you take a photo. Each of these variables enable you to control the exposure of your image, the depth of field, help you keep fast-moving subjects from blurring, and let you take a photo with very little light available or work in direct sunlight. A mastery of these three variables -and their interaction with each other- can free you of the automatic settings (which are not that good) and produce truly professional images. Continue reading
Do you use video as part of your marketing strategy? If you don’t, then you’re practically the only one. Videos have an enormous marketing power, whether you’re using it in blogs, on YouTube, in emails, on opt-in pages, or wherever. Here are the stats to prove it: Continue reading
Direct the eye of the viewer.
One key difference between a mediocre photograph and a fantastic photograph is the composition. As the photographer, you need to direct the eye of the viewer. A strong composition will include these three tactics: Continue reading